Bonsai is assembling the world's best digital publishers to build purchasing intent. While most rely on display and native ad sales, we've built a new way to generate revenue for leading publishers. Engaging users with content is hard enough. Why shoo them away when it's time to make money?
Our publisher platform uses machine learning to understand the value that each content type provides a given user. For example, was it the musical score or Ryan Gosling that made this user love La La Land?
We personalize the delivery of each content piece in a way that best engages a user.
Stop the leak.
Publisher content influences what our purchasers buy. How many publishers are equipped to capture the intent they create, without having to rely on affiliate ecommerce mafioso? Plug the leaky user journey.